Tutorials, FAQs and best practices with our Keywords Explorer tool. Fact 1. Open Google Docs and write all of them down (use a notepad if you prefer analog). This metric in Ahrefs shows the estimated bid (in US dollars) for a given keyword in Google Ads. This is because SEO is a complex beast, and things like domain rating (which I’ll cover shortly) and internal linking can have a massive impact on rankings. In our samosa case, we can use [how to make samosa] as a primary keyword since it: Has medium volume (450 searches a month that can get us 200-300 organic visitors/month); Has low difficulty (ahrefs KD = 3 which is very low); Is narrow-focused with clear informational intent, (people ask for certain information without any other intents); Is. Annual. You can’t have an SEO strategy without knowing what your customers are. The Keyword Difficulty score is based on a weighted average of the number of referring domains to the top 10 search results. Ahrefs is an SEO tool that allows you to research competitors’ websites for related keywords, track keyword difficulty scores, target keywords, and backlinking. Medium KD: If the KD score is between 21 and 40, then keyword difficulty is medium and there are relatively fewer chances to rank in the Google SERP first page. → What does Ahrefs show? → Where does Ahrefs get its data from? 2. Ahrefs Rank: A worldwide ranking of a site’s link profile. There’s no point in targeting keywords. And it’s not that hard to see a general pattern: the more sites link to a page, the higher it ranks in Google. The Organic Positions report allows you to see all of the keywords that a domain has pages ranking for in Google's top 100 results. Enter keywords 3. ” But only 29,000 of them have a KD score of less than 5 (i. Create your blog’s identity. On the menu bar, click on “ Tools and settings ” and then select “ Keyword Planner ” under the “Planning” column. The goal of content marketing is to attract more customers to your business. 1. Feb 14, 2022 #8 verwest BANNED. Here is the complete summary of features offered by both Surfer and Ahrefs: Surfer SEO. It's now widely regarded as both a. , if you have a coffee blog. Your target audience. The more and higher-quality dofollow referring domains a website has, the higher its DR is, and the closer its AR is to #1. Website Traffic Checker. Tutorials, FAQs and best practices with our Site Audit toolAfter you have chosen a competitor, go to the “Site Explorer” section, and enter the URL. Once a free tool, Keywords Everywhere went paid in the fall of 2019. Source: AhrefsMengenal Ahrefs, SEO Tools yang Banyak Digunakan Oleh Praktisi SEO. Even as a complete newbie to keyword research, I was able to easily use the tool without much instruction. Keyword difficulty metrics; Even without an ever-present KD score, you get a lot of suggestions, and a ton of data on organic search numbers paid search metrics and more. It scores each keyword on a scale from 0 to 100, with the latter being the hardest to rank for. The CPS (Click per Search) shows an average number of clicks for all searches. KD in Ahrefs is solely based off the number of linking domains to the top results, which isn’t a 100% accurate depiction of the true difficulty to rank for a keyword. Top pages show traffic, value, keywords, and KD of all URLs in a domain. KD is based on the number of. If you’re familiar with the niche, many topics should come to mind. At Ahrefs, we process tons of clickstream data to provide you with the accurate "Clicks" metrics to show you what percentage of searches actually result in clicks. This lets you see the whole picture and make informed decisions. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for. KD 24 gets turned into 1. g "SEO". It is easier to use than Moz, provides considerably more features, gives you more generous reporting limits and offers CRM-style project. KD stands for "Keyword Difficulty" and represents an estimation of how hard it would be to rank on the 1st page of Google (aka the Top 10 search results) for a given keyword. Find out more about it here. 209. 1. Use the “country” dropdown to select the country you would like to see data for. The traffic column shows the page’s estimated traffic from keywords with low KD scores. Keywords Explorer. Just search for any word that defines your niche in Keywords Explorer and use the search volume filter. Ahrefs KD score = Weighted average of the numbers of referring domains pointing to the top 10 ranking web pages in the SERP for a specific keyword. ) Ahrefs KD metric strongly correlates to real results because backlinks still carry a huge weight as a ranking factor. However, Ahrefs stands out with plenty of unique features. Next is an estimated Volume for the keyword each month that your domain can potentially get. If you acquire the recommended linking root domains and you’re still not ranking, then it’s best to fortify existing placements. If you’re an Ahrefs user, the Traffic Potential (TP) metric in Keywords Explorer tells you this. Let’s get started. Ahrefs’ Free Keyword Generator. e. , try plugging keywords like “coffee,” “latte,” “french press,” etc. Steve West from EntrepreneurNut breaks it down by explaining, “When planning my content strategy I use the keyword difficulty metric in Ahrefs to firstly sort possible keywords to target. 8 billion keywords across 10 search engines in 171+ countries. This review expands our insight into the ways the required adaptation to digital channels caused by COVID-19 has affected the creation of brand equity through social media marketing. Ahrefs used to have a straightforward pricing model: if you signed up to Lite, you got featured in Lite. Skim through the list for relevant topics. Pricing: You get 10 free searches per month. When filtering Ahrefs results, I pretty much ignore that colorful column of KD (Keyword Difficulty). Moz Keyword Explorer. I'd love to see these added :). When assessing the two solutions, reviewers found Ahrefs easier to use and set up. So we found a few link opportunities and acquired. Another factor that can impact the accuracy of semrush KD is the quality of their data. The easiest way to see if any issues are hindering Google is to audit. 28. It doesn’t take into consideration any other factors at all. Understanding when I can use columns vs. Which makes Ahrefs better suited at finding low-hanging SEO fruit. (which makes sense, because the KD may have gone up since the SERP was last updated). Go for Ahrefs. And I don't mean just looking at the KD score out of 100, but manually looking at the backlink profile of a site. This means that it's difficult to say how accurate their KD scores really are. To help you determine a site’s domain authority, Ahrefs shows you each site’s Domain Rating (DR). g with a pre-defined "spam score"? There is a lot of uncertainty behind what Google considers spam, and how they treat it. com’s blog post about the “raci model” is their second best performing page, with an estimated search traffic close to. Ahrefs KD claims to have the highest correlation to actual search results. Go to Ahrefs' Keywords Explorer 2. Ahrefs' SERP Checker gives you an accurate ranking difficulty score and detailed SEO stats for the top 10 search results. Use the “KD” column to help you prioritize which content gaps are. . 1. Ahrefs vs Squirrly. Er berät dich lediglich darüber, was es braucht, um in die Top 10 zu kommen. Plan, create, and optimize content for those keywords. The last column aligns visibility with organic traffic from Google Analytics. Ubersuggest has a free version that is useful. Content Promotion & Distribution for B2B SaaS Companies 23hAhrefs’ KD score does not tell you what it’ll take to rank #1 for a given keyword. By Si Quan Ong Reviewed by Joshua Hardwick , Mateusz Makosiewicz. Ahrefs is one of the tools used by the SEO and Digital Marketing industry. This shows you the keyword that brings that page the most organic traffic. There are various ways that Ahrefs can help you in planning a better digital marketing strategy. It’s a generic keyword – so yes, I believe it’s hard to rank. Right here’s why:Ahrefs is a hugely popular all-one-SEO tool that promises to help grow your organic traffic manifold. While it may be easy to sort an excel sheet by a single column, such as search volume, it’s more challenging to compare a ton of fields. ”. Ahrefs Rank (AR) ranks all the websites in our database in order, by the size and quality of their dofollow referring domains — basically, by their DR . Not letting Google index your content. Ahrefs: To do this, paste the website’s URL in Ahrefs’ Site Explorer and adjust the filters to find what you need. And I think these numbers some kind of equation making with DA, PA, Backlinks of top results. This tool also shows keyword-related metrics, such as. com. the KD of all these tools (Ahrefs, SEMRush, Moz, etc) is bogus, man. It will. The Volume metric shows how many times per month, on average, people in a given country search for your target keyword. → Analysis of competition. 4-5 out of every top 10 organic Google rankings have some reciprocal links, on average. Get more out of this post with our free keyword strategy template. To find out more about the context on the backlink, you can click on the links in the ‘referring page’ column. So let’s explain it in detail. Ahrefs Navigate to Keywords Explorer and you can begin your search. The higher the CPS (i. GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. First, head to Keywords Explorer. When comparing quality of ongoing product support, reviewers felt that. Any third party tool will show you CPC metrics that are pretty outdated. The first step is creating or providing a tailored SEO. If we use “smoked” as our “seed” keyword as we did above, we see thousands of other popular topics that we could create content about. Define your “why”. 1. We pull the top 10 ranking pages for your keyword and look up how many websites link to each. Summary. Another great feature would be to have a column "LDR" for "Lowest DR" so this way, we could easily know what is the lowest DR site ranked in the top10 for the. There is also a positive correlation between the number of unique referring domains and the amount of search traffic the target web page receives. To audit keyword difficulty with Ahrefs, follow the instructions below. You will have to click View all. These numbers and. In this step you are going to analyze the SERP, to get a better and deeper look at what they rank so high. Executive VIP. Ahrefs measures DR based on a website’s link profile. Just follow your link gap analysis, buy quality backlinks, stick to the plan, and watch the performance. Reaction score. The KD is a metric used to describe how difficult it would be to rank for a particular keyword. Use the above table as an estimate to attempt to calculate the number of backlinks that you might need in order to start ranking effectively for a certain keyword. The report type. The Links columns shows the number of links to the page the ranks for the keyword. There IS an RD column, but you cannot sort by RD. Discover what keywords you and your competitors already rank for in Google search. This is a proprietary ahrefs metric that represents just how hard it might be to get the keyword to. Umumnya ditunjukkan dengan skor 1. Ahrefs Lite is the least expensive option, and costs $99 per month. This is where the next free tool shines and is an incredible time saver. So the first step is to make sure Google can do all of the above for your site. Column E: The age of the statistic. Toggle for “Questions” to see keywords phrased as questions or “All” to see all keyword ideas. KD (Keyword difficulty – độ khó), Traffic, Position(vị trí) – Theo dõi biến động từ khóa: Với tính năng này bạn theo dõi được từ. top. A website’s DR is high if it has many backlinks from high-quality websites. This data comes from our database of ~500 million keywords (updated monthly). Today, we update our index with the freshest backlinks on the web every 15 minutes, and our crawler processes up to 8 billion. · Surfer is a cloud-based on-page optimization tool that analyzes your page for 500+ ranking signals. 6. ”. Guru: $249. Many website owners randomly create content and expect to get search traffic. Keyword Count. 无论您是分析自己的关键字列表还是查看关键字资源管理器中的建议，我们的关键字难度指标都会向您显示. Ahrefs rates 4. Depending on which plan you use, you may want to consider using the filter feature. Use Ahrefs Webmaster Tools. Ahrefs Top Pages. (Keep in mind that Long Tail Pros algorithm has significantly improved since this post was created. That is because of the nature of this metric. By adding 15 and then dividing by 25, we turn a 0-100 scale into a 1-6 scale. Det har resulterat i 170% ökning i sessioner och intäkter på årsbasis, sedan vi började använda det. I wouldn't target it with a brand new domain that doesn't have any links, but a domain with some quality links, quality content that has quality links pointed to it, shouldn't have any issues ranking on page 1 or 2 for that query, but the top 4 looks really competitive. The source domain splits its rating equally amongst the domains it. Ahrefs have indexed nearly 3 trillion backlinks 🤯. Find me on Twitter @AlanGGorilla | No B. It doesn’t take into consideration any other factors at all. Ahrefs uses a 0-100 scale for Keyword Difficulty, so it’s not a perfect representation of the number of links to the average result on page 1. They then link to other pages, which are usually more detailed guides about parts of the main topic. 2. Typically, they have modifiers like: Enter these modifiers in the “Include” box. Find out the frequency of update of data relating to keyword search on Ahrefs, like traffic potential, search volume, KD, CPC etc. Some 3rd party studies have also proven that Ahrefs keyword data is an. Walaupun berbayar, tapi jika mendapatkan fitur yang dapat membantu perkembangan. You’ll see that there are over 300,000 potential keywords you could target. Switch the tab to Questions. If you’re a beginner and want to get a feel of keyword research tools, give it a try. Don’t forget about your existing backlinks. Its free features include: On-page SEO report. Then, add your keywords to. If Google cannot find, crawl, and index your pages, it doesn’t matter what SEO tactics you pull out of the hat. Our free keyword generator can help you discover 150 keyword ideas for (almost) any keyword. April 27, 2022. Let’s start with the various columns. That means you’ll need to target topics your potential customers are searching for. Enter a seed keyword into the search bar of ahrefs to begin keyword research. When assessing the two solutions, reviewers found Ahrefs easier to use, set up, and administer. Ahrefs’ KD metric is incredibly useful when filtering through thousands of keyword ideas and finding the so-called “low-hanging fruit. #13: Find UNIQUE, EASILY BEATABLE Content Ideas Using Content Explorer. It will not load data for existing tabs. Ahrefs is a comprehensive SEO tool, which makes it both a valuable addition to your marketing toolset and a beast to learn. Ahrefs:Set KD to max 10 ; Set volume to 100–1000. $12/month as a starting point is good, even if the research caps can get annoying. Ahrefs is a tool mainly for SEO and content professionals. Ahrefs’ SERP Checker. Ahrefs. Ahrefs is an SEO tool that offers features to help you with your keyword research, content marketing strategies, backlink analysis, and others. 8 Pillar Page Examples to Get Inspired By. Based on a systematic literature review, we propose a conceptual framework that answers the following research question: How can businesses, amidst. If you write a blog targeting “moving” it won’t just be hard to rank, but literally impossible. Ahrefs Review & Tutorial 2023: How To Create Content That Sticks & Build Links That Count. To get the most out of this tip, use a broad target keyword or keywords. In the Phrase match report, filter for keywords with a KD score between 0–10 to find “low-competition” keywords. When comparing quality of ongoing product support, reviewers felt that Ahrefs is the preferred option. Keyword Difficulty (KD) – Keywords with high KD scores have top-ranking pages with many backlinks. KWfinder is using Moz API and their keyword competition was based on DA and PA. Inspect column in Site Explorer’s Backlink report. Create. The. ”. This makes sense, social media sites, forums, Q&A's sites often have domains with huge backlink profiles but can be beaten on a. The term “logarithmic scale” means that the gap between DR 70 and DR 71 is much bigger than the one between DR 20 and DR 21. “CRM” – into the Keyword Magic Tool. The tool’s purpose is linking profile analysis. Website. The first step before you do anything is to be clear on who your target audience is . Reviewers also preferred doing business with Squirrly overall. GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. For example, let’s compare “digital marketing” with “online marketing. Here’s how its interface looks like;Ahrefs, a popular SEO tool, offers a range of metrics to help businesses increase visibility online. deyr. Ahrefs doesn't provide any such features. Pick pricing plan which fits for your needs best. Just open up Ahrefs → Enter your domain → Start analysis. Ahrefs’ Paraphrasing Tool uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or input. Ever wondered how many backlinks you exactly need to rank in the first position? Do keyword research tools (like Semrush and Ahrefs) Keyword Difficulty (KD) scores do justice in this case?Theoretically, the harder a KD score is, the more backlinks you’ll require to grab the top position of the SERP. The only thing the Ahrefs KD is based on is the amount of backlinks and RD. It helps you find thousands of keyword ideas for Google, Bing, Amazon, and YouTube in a few seconds. Find keywords that will generate the most traffic. Recommendation. Use the “Traffic share by pages” report in Keywords Explorer . For example, people searching for “sneakers” also tend to search for “Nike” and “Adidas. For SEMRush, I filtered for 1% to 59%. For SEMRush, I filtered for 1% to 59%. Run ads on less popular platforms. DR is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. Is there a way for you to quickly filter out "spam" or "bad" links in your Ahrefs Backlinks report, for e. Other useful metrics are the Title, DESC, and URL which tell you if the selected word or phrase appears in the page title, the meta descriptions, and the URL. You can get lucky, but ranking in Google without proper targeting will be. For example, a domain rating of 76 is excellent. If this doesn’t make any sense, don’t worry. It’s a logarithmic score from 0-100 that is calculated based on the number of referring domains to the top ranking pages for your keyword. Ahrefs is the closest you can get to an ‘essential’ tool if you are a serious content marketer or SEO. All Collections. Create. Another great feature would be to have a column "LDR" for "Lowest DR" so this way, we could easily know what is the lowest DR site ranked in the top10 for the. 5. If you manage to outrank 57 000 pages… Always verify ahrefs KD score by typing the full keyword between quotes on Google. 33 per month when billed annually. For example, many of the top posts on Hey Grill, Hey are “smoked” recipes. Rezultatem jest wzrost sesji i przychodów o 170% rok do roku odkąd zaczęliśmy go używać. For example, we can see that the keyword “how to use ahrefs”, which we just referenced, has a Keyword Difficulty of 15. If you want to see search volumes and metrics for an existing list of keywords, click “Get. We will cover Ahrefs features, usability and the value it brings to businesses in boosting their online. In the next. As you can see in the screenshot above, the keyword “marketing” has a KD score of 79, which is considered to be “super hard. This mode shows you all keyword ideas that contain all the words from your query in any order. ”. Let’s begin. Audit the values to understand the keyword difficulty for the seed query, and its variations. Besides that, you get all the suite: Measuring search traffic based on country and language. You probably already have a lot of ideas you want to cover. Most of the features of Ahrefs are developed keeping end-user benefits in mind. Keywords Everywhere provides essential data like volume, CPC, and competitive metrics. SEO writing tools help you improve your content. The tool offers a middle column that presents you with rational recommendations to improve your copy and overall content. Ahrefs Rank Tracker. #8: See Other Keyword Ideas (Based on Your Seed Keywords) #9: Find the Keywords/Topics that Send the Most Traffic to. Step 4: Content project plan. In Ahrefs, there are a couple of metrics you can use to help figure out whether a zero-volume keyword is its own topic or a long-tail variation of a popular keyword. With each search, you’ll have access to important keyword data, new keyword ideas, and a SERP analysis. Brian's Bottom Line. ”. You can’t have an SEO strategy without knowing what your customers are. . This is where you’ll find keywords. They deliver the most important information and are great indicators in keyword research. SERP Checker: The SERP checker allows you to check the top 10 ranking pages of any keyword for any region. Select Ahrefs, connect your account and choose which country you want to get data for. They do not try to augment the keyword difficulty calculation with other factors that might impact organic search competitiveness. 1) Intuitive design & features. Rank Tracker looks into how well your rankings are performing for those keywords. Roadmap. Take a look at the search volume for this keyword vs. Ahrefs. Right, so i have been getting to grips with the ahref system and is brillant. A KD score of 0-10 indicates low difficulty, meaning it should be relatively easy to rank for that keyword. Nguyễn Đức Anh 14 Tháng Mười Một, 2017 1. Try localized online ads. So, you can clearly see the KD score ranging from 8 to 74 on 4 popular keyword research tools. Hit the number to see all the affected pages. Daftar ke Fitur Premium. 9. It can also be used by PPC teams and has great features for competitive analysis. Here at Ahrefs, we use a relatively simple way to calculate KD. Plan, create, and optimize content for those keywords. When Moz did an update on their metrics almost every PA score went sky high and thus not a single 'easy' keyword could be find anymore on KWfinder. 29/04/2020 – Changed API from Ahrefs to SEMrush. It looks at the pages already ranking at the top for that word and checks their strength. Formula. Ahrefs rates 4. With its. . Voila! The description generator is now at your fingertips, ready to assist you in crafting captivating descriptions for your business. The only interesting feature here is the “Top keyword“ column. The 7 Best Ahrefs Alternatives. Step 3: Map out the pillar page and topic cluster structure. com or Clickup. For example, if you’re doing SEO for a project management tool like Asana, you might look at Monday. We calculate the Ahrefs KD score by taking a trimmed mean of the number of linking domains to the current top-10 ranking pages and then plotting the result on a logarithmic scale from 0 to 100. Acquire Backlinks So based on Ahrefs KD score, we needed backlinks from ~ 2 websites to rank in the top 10. If the keyword difficulty for those keywords are appearing to be high, you can filter the KD column and find keywords with low to. On the Top page, you can check and optimize the posts in the page as:For any keyword if the serps are dominated by higher domain authority sites, you better avoid them. Keywords that contain your seed in the order it's written. Ahrefs gör det möjligt för oss att effektivisera allt vårt SEO-arbete. Higher. Ahrefs shows the keyword’s difficulty is 67. 7,391. GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. Terms match. Enter a competitor’s website and uncover their top performing pages. Ahrefs’ Free Keyword Generator. With each search, you’ll have access to important keyword data, new keyword ideas, and a. You can then. So, how does Ahrefs establish which keywords are more or less challenging to rank for? Ahrefs analyzes the top search results for a specific keyword by “referring domains”. Domains KD 20 = 22 KD 30 = 36 KD 40 = 56 KD 50 = 84 KD 60 = 129 KD 70 = 202 KD 80 = 353 KD 90 = 756. Joined Jul 11, 2019 Messages 541 Reaction score 255. Typically, they have modifiers like: Enter these modifiers in the “Include” box. Below,. Keyword Generator. To audit keyword difficulty with Ahrefs, follow the instructions below. 16/04/2018 – Extra column “Destination page” added when performing a full domain backlink check. If you were looking for low-competition informational keywords for a blog, you can do the same. io can be a great tool for finding keywords. David Stein, VP of Content and SEO, Wunderman Thompson. KD ranges from 0 to 100 where 0 is the easiest and 100 is the hardest. However, it’s important to give credit to Ahrefs for simplifying the entire process. The KD is an exponential scale, ranking a KD60 keyword is much more than twice as hard as ranking a KD30 keyword. By Helen and 6 others16 articles. Once you’ve identified your organic competitors, scroll down to the table which is sorted by the percentage of common keywords. SEMRUSH 74Ahrefs 67KWFinder 46SpyFu 36 Big difference, but these tools have their own way of measuring KD! According to Harsh Shah, SEO Specialist at Databox, “The scale of KW. At the time of writing, Google Analytics 4, the successor of Universal Analytics, by default doesn’t show any organic keywords (or the “not provided” token) in the Acquisition report. Follow these steps: 1. 在网站分析中输入你自己的网站域名然后进入竞争域名报告。. 14. . Sidenote. Ahrefs’ SERP Checker gives you a quick overview of the top-ranking articles for a particular keyword in your target country. Click “Apply” to see queries that include one or more of the modifiers in your list. It takes a weighted average of the number of linking domains to the. ” For example, there are almost 2 million search queries in Ahrefs’ database that contain the word “marketing. I picked up the necessary basics very easily because of the wonderful layout and design. Reviewers also preferred doing business with Ahrefs overall. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. Column G: The source of the new statistic. If you rank in the top 3 (or number 1) for a well-trafficked term, you should go into Semrush to see which page is responsible for that high ranking. You’ll learn how to complete it in step #4. This is considerably more generous than Ahrefs’ credit-based limit, which restricts to 500 reports per month. The Javascript on the back-end looks for the column name as a reference. 1K for the last 30 days, this means that the target has 1100 more linking domains than 30 days before (note - bigger numbers like this one are rounded in the dashboard). This metric estimates how hard it is to rank on the first page of Google for a given keyword—with a score of 100 being the hardest to rank for. Keyword Explorer works similarly to other keyword research tools. See new Tweets. Just enter up to ten words or phrases and choose from one of six keyword ideas reports. Take the example of “lose belly fat”: Ahrefs shows a keyword difficulty of 83 making it very hard. See what keywords your competitors rank for in search and how much traffic each keyword brings them. KD (12) - ahrefs’ proprietary “keyword difficulty” measurement. As I said above, we really like the Ahrefs KD score and use it frequently. Other times, they are vastly different. Go to Ahrefs site explorer, enter your competitors’ domain, select organic search, then organic keywords. First, we are going to need to select the keyword difficulty filter titled "KD" and set the filter to a minimum of 0 and a maximum. There are two main ways to spy on your competitor’s website traffic and rankings: Using Ahrefs’ Site Explorer – Best for quick checks. Site Audit. Here at Ahrefs, we use a simple method for calculating KD. Grab a seat, a pen and paper (or laptop), then brainstorm ideas for content pillars. Backlink Profile. Updated over a week ago KD stands for "Keyword Difficulty" and represents an estimation of how hard it would be to rank on the 1st page of Google (aka the Top 10 search results) for a given keyword. Keysearch and Keyword Revealer I prefer as they give a bigger insight into the onsite of the competing domains.